Apple launches Vision Pro, its first-ever augmented reality headset | Mashable.
Apple launches Vision Pro, its first-ever augmented reality headset
Apple's Reality Pro is finally real. Credit: Apple |
Attention, everyone: Apple has a new product category.
On Monday, after more than an hour of updates everything else Apple, the company CEO Tim Cook announced Apple's first-ever augmented reality headset, the Vision Pro.
Vision Pro, announced as a "one more thing" near the end of the event, is a headset with a see-through display and a fully 3D interface controlled with your eyes, hands, and your voice.
The idea is to see your apps and experienced mixed up with the physical objects in front of you. And you can control how much of this digital reality seeps into the actual reality by turning the crown on the headset's side, similar to the crown on the Apple Watch. Tim Cook calls this "spatial computing."
Apple places great emphasis on the fact that you're not isolated from the outside world while wearing Vision Pro. For example, when you're fully immersed into a virtual experience, and a person comes near you, they'll be able to see your eyes, and you will be able to see them as they enter your mixed reality.
It's tough to say how well all this works without trying it out, but Apple placed great emphasis on how seamless these experiences are, as if all your apps, such as video players, FaceTime chats, and photo apps, are just new, fully customizable, virtual parts of your reality when you wear the Vision Pro.
In one example, you can resize the video display in front of you with a simple two-hand gesture, and Apple will automatically dim the lights in the back, create a nice soft glow around the virtual display, and surround you with Spatial Audio. Sounds...well, immersive. Oh, and 3D movies are supported, too.
Apple brought Bob Iger, CEO of Disney, to announce a few things Disney has created for the Vision Pro. These included watching the Mandalorian on a virtual display placed in the virtual world of Star Wars or watching a basketball game in 3D from an isometric perspective. Disney+ will be available for Vision Pro at launch, and Iger said the company will have more announcements "in the coming months."
To do all this, Apple put a lot of effort into making the Vision Pro lightweight, yet powerful. The display system consists of two micro-OLED displays with a total of 23 million pixels; that's more pixels, Apple says, than a 4K TV has. Video is rendered in true 4K resolution with wide color and high dynamic range. A number of cameras, both on the inside and outside, and Lidar scanners, are there to track your eye and hand movements and scan the environment. The headset also supports spatial audio, and can scan your room to deliver an immersive audio experience. It's all wrapped into a fairly elegant aluminum and glass enclosure, with a seemingly comfy fabric strap that keeps the headset on your head. And if you wear glasses, you'll be happy to know that Apple has partnered with Zeiss to create optical inserts that magnetically attach to the headset's lenses.
It's all powered with an Apple M2 chip, running in parallel with an all-new chip called R1 that processes input from the cameras, sensors, and microphones on the device. In simple terms, the M2 takes care of the computing, while the R1 makes sure that everything runs smoothly.
There's also an all-new eye scanning system called Optic ID, making sure that only you can access the headset. On the other hand, apps cannot "see" what you're looking at, which is good for privacy.
In terms of battery life, the Vision Pro will last two hours of use with an external battery, connected via a cable on the side. Apple says that this makes the headset lighter on the head, which is true, though it has to be seen how much of a nuisance the cable and the attached battery really are.
Of course, it's not just Apple that's creating things for the Vision Pro. The headset will come with support for numerous third-party apps, and Unity games and apps are supported as well.
As predicted, the Vision Pro is not cheap, and it's not actually coming very soon. It starts at $3,499, and it will be available "early next year."
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ReplyDeleteHololens was priced $3000 and had crappy software and less apps. It’s like Apple took over the project and presented it better. Can’t wait til they have a not so Pro version of this.
ReplyDeleteNow? How much for this immersive experience. I once paid $2300 for a 8K Mac in 1983.
ReplyDeleteStarts at $3500 😏
Delete$3,500
Deletecustomers, bend over.
DeletePretty much lol
DeleteWhy don’t these companies get it? The majority of people don’t want to walk around with VR or AR tech on their face in front of their eyes. It will be a fad, just like every other product like this. Wear for a couple of days and then collect dust at the back of your wardrobe.
ReplyDeleteThe fact that you can see the users eyes from the outside, and that the user can see the environment around him/her, makes this less of a problem. I think it's obvious that AR/VR will become enormously big technologies in the future, that everyone will be wearing devices like that, that it will to a large degree replace laptops, mobile phones, screens, etc... but while this Vision Pro is amazing compared to everything else on the market, it might not be enough to make this a big consumer product just yet... it's too expensive for that, and still looks a bit bigger than I expected.
Deletesame thing was said about a phone
Delete$3500 and you have to carry a wired battery pack in your pocket? Guessing they'll charge another $100 for a belt clip. 🤣 Can't wait to see the lineups to buy it on day 1
ReplyDeleteit was done to reduce the weight on your head. The battery is heavy.
DeleteI'm wondering if it will work with glasses, or will it cost even more to change the lens to prescription. You can do with with the PSVR2
ReplyDeletethey have magnetic lenses that attach for people with glasses. Extra for that I'm sure
DeleteIn terms of battery life, the Vision Pro will last two hours….
ReplyDeletethat's the only downside I've noticed. Have to buy extra battery packs to stay portable.
DeleteThe battery can be charging while in use.
Deleteor all day if plugged in. No issues if sitting at desk using your MacBook on a 100” monitor or watching a movie on your couch.
DeleteYeah this looked amazing, until the price showed up.
ReplyDeletethe price is nice for what we are getting. otherwise it would just be another cheap headset. This is a push Forward.
DeleteI think $1500 would have been an acceptable price to pay for an amazing AR/VR headset... $3.499 is just too high, I can't see it becoming a big consumer product at that price.
DeleteDefinitely not for the average consumer. $1500 is enough profit for them with the amount of cameras/sensors and new chips they put in each goggle. I was expecting an easy $4000 product. meta quest has a $1500 headset, you will see the difference.
DeleteMeta had already lowered the price down to $1100 for the Meta Quest Pro in January, just 3 months after release, so I suspect it wasn't selling much at that price. And that headset was so expensive that they aimed it mainly at developers/prosumers and not ordinary consumers.
DeleteI was ready for a price of $1500-2000 for this new Apple headset, had read rumors that Apple was even considering to sell it at cost, to win over this segment of the market... but at $3.500 it becomes too much of an luxury product, and I think the price will exclude the vast majority of potential customers.
Definitely a luxury product and I expect nothing less from apple.
DeleteAs a photographer/filmmaker, I can utilize these features for pre and post production which will make its money back fast. Especially with future apps from indie devs, I'm looking forward to it.
Yes... I am a music composer and producer and am excited about how this could be used with Logic Pro... I have an Mac Studio Ultra, and would love to be able to remote control Logic on my Mac through hand gestures and eye movement with this device. It's definitely an amazing device... but I think the price is too high... where I live(Norway) it will probably be around $5000 including taxes and fees...
DeleteRather have a set of regular styled glasses with ar/ vr that also have the option to switch prescription lenses too
ReplyDeleteThe price will drop and quickly. Apple needs mass consumer buy in.
ReplyDeleteDestine for failure
ReplyDelete😆
DeleteI love coming here to read the comments from the “experts” who have never even touched the device but are ready to call it a failure. “Experts” LMAO!!!
ReplyDeleteAnd stock tumbled!
ReplyDelete$3499.
ReplyDeleteVisual lobotomy in aisle 4
ReplyDeletethis day is here https://www.youtube.com/watch?v=E3yARIfDJrY
ReplyDeleteStarts at $3500 💀💀💀
ReplyDeleteSorry but I will never buy an apple product, this company has horrible ethics
ReplyDeleteYup totally not buying this now 😬
ReplyDeleteNot buying now for sure , they are about to star selling them next year , fall maybe 😂
Deletebro $3.5k for 2hrs of battery?
ReplyDeleteBattery sold separately 🤣
DeleteImagine the porn on vision pro
ReplyDeleteI cannot imagine something else than Pr0n
DeleteCome on dude... Just enjoy the joke
Deletejoke?
DeleteVery worth it i can say
ReplyDeleteI truly think this is almost as big of a moment as the original iPhone launch was. I had 0 intention of purchasing this prior to today and expected the first iteration to be lacklustre; I will now be a day 1 buyer.
ReplyDeleteApple keeps bringing out ridiculously priced products because they know their “fanbase” will buy it even when they’re clearly being ripped.
ReplyDeleteFor $3499 that shit better let me see into the future.
If that’s the starter price it really isn’t that expensive
ReplyDeleteCringe
DeleteDoes the “I’m rich” app come built in, so it shows on the external view instead of the person’s eyes?
ReplyDeletehttps://imgur.com/a/9qYxB9e
ReplyDeleteIll have to wait for the stolen ones for cheap on Fb marketplace
ReplyDeleteWas expecting some where close to 5k. Looks pretty damn cool. Wonder if this would be eligible with Apple Pay Later
ReplyDeleteThat’s adjusted for inflation. It would be $499 today.
ReplyDeleteAnyone have a side by side comparison with Meta Quest 3?
ReplyDeleteapple thanks it's ok I will wait to buy it on discount on ebay.
ReplyDeleteThat mean that another bull run is coming? Cuz I don’t know how people is gonna buy them if they are just making it by buying food…..
ReplyDeleteWe just saw the death of apple. After spending some time with ai i don’t see how they could have an event this pitiful. Im not eve the slightest bit excited about the headset, and to ad to the disappointment it’s almost 4 grand. When they called steve to save apple they were doing exactly what they are doing now. Steve made products for the masses.
ReplyDeleteI love two things: the mandatory "ninety-nine" ending and the "starting at"
ReplyDeleteHoping this is not Apples first L since its inception considering how complicated this product is
ReplyDeleteCool and good looking, 😱 = $3,499 & 2 hours > 1 movie
ReplyDeleteIf you can AR+VR just own = $1000 better >> wear diving glasses, no kidney red marks on face
At this point , if the glasses didn’t look like that it wouldn’t be apple imo 😆
ReplyDeleteThe people who want this probably bought the 900 dollar mount with the 700 dollar pc wheels.
ReplyDeleteNot bad considering you can almost replace a computer with it all together.
ReplyDeleteBut still yikes lol
This device will certainly keep optometrists busy with vision-related issues!
ReplyDeleteWhen will the porn hub app come out?
ReplyDeletebut the real question is, can i watch anime on it?
ReplyDeleteI think it’s too expensive to ever be a widespread success. As an example - education will probably keep developing apps for the much more affordable quest 2
ReplyDeleteFor that price it better correct my astigmatism
ReplyDeleteApple really do be testing my loyalty here
ReplyDeleteIs the recession over then?
ReplyDeletePre orders dates?
ReplyDeletewe know you’re gonna drop a vid like “i’ve had the Apple Vision Pro for 2 years now, let’s review it!”
ReplyDeleteapple completely sucked me out of the presentation when they announced that price
ReplyDeletedamn lol
ReplyDeleteWho can afford this headset in these economic trying times?
ReplyDeleteOnly hardcore apple maxi’s!!
That’s a pass for me. I was excited for this! But, I’ll just get the Meta Quest 3 instead. Not enough features in this to justify a $3500 price tag that I can’t do or I needed to do on a quest.
ReplyDeleteHmm…interesting. I think I like it.
ReplyDeleteWatched the whole presentation regarding this. No other headset has anything compared to the absolute beast of this so I’ll go for it, when compared to meta pro it seems way better and especially no other company can make it like vision pro due to 5000 patents for anyone super surprised about the price, it’s apple so idk wtf you were expecting, if you want something similar but not as perfect, go for meta pro, they recently lowered their price.
ReplyDeleteIt has a “cable to backpack” feature for extended battery life. For that price I hope it comes with a jet pack too 😳.
ReplyDeleteNeed a limited edition one shaped like an Iron Man helmet…
ReplyDeleteOne day AR will be normal. The implications of that are endless
ReplyDeleteDaym that's expensive. That's a house in some parts of the world 🤣
ReplyDeleteAnyone want to gift me this, plsthx?
ReplyDeleteWhen I saw the video showing people wearing this all the time my first thought was:
ReplyDeleteWe're doomed as a society.
Gadget madness! Will try this out in 2025. I use my 3k to load my coin 🏃🐝
ReplyDeleteI like the features but the price tag speaks loud🤷
ReplyDeleteAPPL at all times highs today 👀
ReplyDeleteThen the next year Vision Pro 2,3,4 Vision Pro Max Pro +6 etc. Making your original obsolete ever year lol
ReplyDeleteGlad they didn't ask for a leg or an arm...
ReplyDelete—————
ReplyDelete😖: that’s like, more than rent money!
🏎
Very affordable price for most Americans.
ReplyDeleteI expect these will be as common as televisions one year from now.
I don't think it's worth the money 💰
ReplyDeleteI wonder what the folks from Meta are thinking about this launch... maybe quit? 😅
ReplyDelete2 hours of battery life... 3500 dollars... NO
ReplyDeleteI can't wait until the 32X comes out!
ReplyDeleteForget it, I'm not buying it :(
ReplyDeleteGreat product, niche pricing!
ReplyDeleteThese prices are more than rent in NYC
ReplyDeleteThat's 67 480,49 in South African Rands😂🤣😂🤣😂
ReplyDeleteThese better lemme see Jesus for that price
ReplyDeleteI could retail buy 1,000 pounds of Honeycrisp apples at that price 🍎🍏
ReplyDeletepress f for apple
ReplyDeleteWell that'll limit it.
ReplyDeleteDoes that include a box.
ReplyDeleteIt better have x-ray vision for that price.
ReplyDeletebetter let me see threa clothes ong
ReplyDeleteBuying this next year.
ReplyDeleteI would have bought it even for $5500.
ReplyDeleteStill buying it
ReplyDeletegot me GEEKED. I ain’t paying that
ReplyDeleteApple still to announce … The strap which goes round your head is an extra $79
ReplyDeleteNext year. What the - - - - . & it maybe $4000 by then.
ReplyDeleteApple products and prices are jokes (compared to the performance and what they offer)
ReplyDeleteCharger probably not included in the box
ReplyDeleteWHAT
ReplyDeleteWHAT???
NOO
THEY CANNOT BE SERIOUS
Wow what a deal
ReplyDeleteWith this price tag this will be @apple's biggest flop ever!
ReplyDeleteThat’s something!
ReplyDeleteDid they miss a dot??
ReplyDeleteWtf
ReplyDelete