Twitter's bird logo is dead, replaced by X | Mashable.

Twitter's bird logo is dead, replaced by X

Can't wait to read what everyone is x-ing about the logo change.

Bye-bye, birdie. Credit: Twitter

He really did it.

Shortly after Elon Musk's announcement that Twitter's bird-shaped logo will be replaced by an X-shaped logo, reflecting a name rebrand for the platform, the change has gone live.

The old Twitter logo can no longer be seen on the main site; instead, the new, X logo is proudly perched in the top left, where the bird once sat.

Twitter X
X! Credit: Stan Schroeder/Twitter

The change hasn't been executed very thoroughly yet; for example, Twitter's official blog and help center still prominently feature the bird-shaped logo. It appears, however, that it's just a matter of time until Twitter becomes fully X-fied.

The X-shaped logo currently in use might not end up being the final version, as Musk noted that the logo is an "interim" one. This particular logo was community created in a seemingly impromptu contest, announced by Musk on Sunday. "If a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow," he tweeted (x-ed?). "And soon we shall bid adieu to the twitter brand and, gradually, all the birds."

And yeah, if you're wondering, Musk think "tweets" should now be called "x's".

Apparently tasked with explaining one of the fastest rebrands in history, Twitter CEO Linda Yaccarino tweeted the following: "It's an exceptionally rare thing – in life or in business – that you get a second chance to make another big impression. Twitter made one massive impression and changed the way we communicate. Now, X will go further, transforming the global town square."

"X is the future state of unlimited interactivity – centered in audio, video, messaging, payments/banking – creating a global marketplace for ideas, goods, services, and opportunities," she continued. "Powered by AI, X will connect us all in ways we’re just beginning to imagine. For years, fans and critics alike have pushed Twitter to dream bigger, to innovate faster, and to fulfill our great potential. X will do that and more. We’ve already started to see X take shape over the past 8 months through our rapid feature launches, but we’re just getting started," she wrote. "X will be the platform that can deliver, well….everything."

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While we wait for Twitter to deliver everything, it'll be interesting to see how the site's community reacts to the erasure of the once-beloved bird. Some of the first impressions we've seen were not exactly enthusiastic.

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Comments

  1. Lovely mate, can't wait to see the X reels and X videos, lol

    ReplyDelete
  2. I can wait, forever..🤣
    Just add the i Elon, for your best friend. Or how about C for the cobalt mines that your best friend owns, that are killing children for a dollar a day, 🙄

    ReplyDelete
    Replies
    1. oh, no! I can’t believe you wrote that! He’s gonna be so mad when he reads it.

      Delete
    2. And just look at how the left is promoting that "killing" of children...... while demanding you ignore "Sound of Freedom"

      Whats that tell you about the left.

      Delete
    3. idk what sound of freedom is about BUT the radical right have spent the last two years REMOVING FREEDOMS AND RIGHTS - so that word needs to leave your tiny vocabulary.

      Delete
  3. I think it's a great name for the EX platform. I know I X'd it! Hope everyone does.

    ReplyDelete
  4. Brilliant guy Elon..he's a visionary. X is the future.

    ReplyDelete
    Replies
    1. cannot tell if ironic or not

      Delete
    2. Which one of you is having any meaningful impact. Musk is an innovator and distrupter.Enjoy your sideline mongering.

      Delete
    3. enjoy your mastering of algorithmic trading…

      Delete
    4. He's a disrupter who's lost tens of billions, because he's not a genius - he's co-opted the genius of others- then basically ruins it.

      Delete
    5. Im having a hard time believing you are upset that he lost "tens of billions" while you preach he has too much money anyway.

      How did he ruin Paypal, Space X, Tesla, etc.

      Delete
    6. He didn't invent Tesla, two other guys did, and he bought it from them. Constant recalls in the 100s of thousands, deadly autodrive, and they're now basically plastic snap together parts - junk. Space X? An explosion on takeoff is not a success, no matter how you spin it. And I'm not upset that he's list money, he deserves to.

      Delete
    7. Where did I preach he has too much money?

      Delete
  5. Elon Musk changes his name to Elon Mux.

    ReplyDelete
  6. Brains really isn't his Forte!!!

    ReplyDelete
  7. It's the X bird. 🐦🦜 🐦

    ReplyDelete
  8. Well that took a lot of thought. 🤣

    ReplyDelete
  9. 🤣🤣🤣🤣🤣🤣🤣😎❤️

    ReplyDelete
  10. X is where the treasure is buried. Just dig a little deeper hole, Elon.

    ReplyDelete
  11. What is the new name then? Who is actually twitting? Is it the platform for Exs now?

    ReplyDelete
  12. So, I quit Twitter when he took over. This is meaningless drivel to those of us who’ve moved on.

    ReplyDelete
    Replies
    1. Now, Only the Cool People are on Twitter.

      Delete
  13. Why it reminds me of something else 😆

    https://giphy.com/gifs/spider-death-love-die-creepy-juliewierd-xUPGch7iuU4H18RObm

    ReplyDelete
  14. X gon’ give it to ya

    ReplyDelete
  15. Well instead of tweeting they’ll be Xcreting. Sounds about right.

    ReplyDelete
  16. 100 million break up with Twitter, they’re now known as the X

    ReplyDelete
  17. Elon’s new book: How to Kill a Company in Ten Easy Steps

    ReplyDelete
  18. https://media1.tenor.co/images/42d05a24e839fa2867dcaf6d730cfac5/tenor.gif?c=VjFfZmFjZWJvb2tfd2ViY29tbWVudHM&itemid=21700804

    ReplyDelete
  19. Twitter will become X. I've seen more innovation and originality spray painted on walls.

    ReplyDelete
  20. Very seXy Elon Mux

    ReplyDelete
  21. A logo can’t fix failed management.

    ReplyDelete
  22. So will Phil Collins or Bill Bruford sue him for using the name Brand X?

    ReplyDelete
  23. Soon revised to X tinct

    ReplyDelete
  24. Twitter seems to be like Disney these days, there is no bottom to the continuous fall.

    ReplyDelete
  25. X or Ex, either way means former, or in the past. Or a real sleazy strip club.

    ReplyDelete
  26. The new X logo is just perfect. It represents X’ing out all replies to tweets.

    ReplyDelete
  27. the drama of the "little bird" continues 🤣

    ReplyDelete
  28. Xopied from X11 logo

    ReplyDelete
  29. Lord, this is such a wining strategy

    ReplyDelete
  30. Twit-ter never made sense. Tweet? How about just calling it what it is; you posted something - not Twit-ed something. 🙃🤭

    ReplyDelete
  31. Soooo is that supposed to signify "do not enter" or potential censoring?

    ReplyDelete
  32. https://giphy.com/gifs/tresshetalons-x-rated-tresshe-tres-she-WQTn8fPo0wgnfzOJiK

    ReplyDelete
  33. “X” marks the spot? 🤔🤷🏻‍♂️

    ReplyDelete
  34. https://media.tenor.co/FnL2zAy0nDsAAAAC/so-what-who-cares.gif?t=AAYBOoNj6x4FCBVr9gwL6A&c=VjFfZmFjZWJvb2s&itemid=16648338

    ReplyDelete
  35. Pretty bold step

    ReplyDelete
  36. so inviting .... lol. 🙁

    ReplyDelete
  37. eXit, eXtinction, X doesn't mark the spot.

    ReplyDelete
  38. So, is it Xwitter now? 🤔

    ReplyDelete
  39. https://media.tenor.co/7vvRk_9TeigAAAAC/bird-virus.gif?t=AAYBPSzH1goA8kYcwQNP3w&c=VjFfZmFjZWJvb2s&itemid=17991385&fbclid=IwAR0s679CKLCaeiZz3IrIXB2rr2jKPOAgqahfiOq802VeXN9pHacLgBLIhIE

    ReplyDelete
  40. https://giphy.com/gifs/FullMag-robot-boston-dynamics-dance-lfEPA0PSCDAHWe8T81

    ReplyDelete
  41. People still use this?

    ReplyDelete
  42. I will delete all my twitter accounts.

    ReplyDelete
  43. Honestly can we give Musk props for rescuing humanity from the garbage that was Twitter, thanks for annihilating it

    ReplyDelete
  44. From “Tweets” to “Bleeps!” Now?

    ReplyDelete
  45. From twitter to tweezers

    ReplyDelete
  46. Glad I quit Xing way before it became Xing. What a croc of…

    ReplyDelete
  47. More reasons to x over to threads

    ReplyDelete
  48. Elon and company doesn't seem to know much about photography... The new logo seems more a new series of Nikon than other thing

    ReplyDelete
    Replies
    1. https://i.pinimg.com/originals/72/1e/91/721e91f5591c88a8803f17158e8b6467.jpg?fbclid=IwAR1XtzWFZa2lrpf8wmvat0LipBWJ2E1BJOpqHnKEbM99rXeuHSePdQVXJMg

      Delete
  49. Just a Musk marketing campaign. Tesla has the model X plus Starlink and SpaceX. I wonder how much he paid his marketing geniuses to think this one out? 🤔

    ReplyDelete
  50. Why not start X from scratch, save $43 billion, and just make it better than Twitch/Twitter...
    Pay for verified content on popularity... you would be inundated, people love money.

    ReplyDelete
    Replies
    1. 1) bought the competition 2) saves on years of r&d 3) forces new competition to expel billions in r&d after they've lost billions pushing VR. 4) Retains his first branding from 25 years ago.
      5) Path to profitable status is possible after shedding employees who worked in a country club environment. Twitter was not profitable and has a horrible burn rate. Ad revenue might be down, but will rebound as viewership returns and sees how the platform changes.

      Delete
    2. years of R&D, a decent set of devs could knock up a better twitter site quite quickly.
      43 billion paid OUT to users instead, would result in a killer site that destroyed all competition very quickly....

      Delete
    3. that's why I'm yet to realise billionaire status..

      Delete
  51. 😵. The emoji is what I’m seeing in this logo change.

    ReplyDelete
  52. https://media1.tenor.co/images/eda1910ee18af6aa9876d48f8951e8c3/tenor.gif?c=VjFfZmFjZWJvb2tfd2ViY29tbWVudHM&itemid=23767476&fbclid=IwAR2VYIVzSwxw42IDO4qcgmjYLKDHyZhdviPxwuF_LqIxpay-Wue-Fb8qsmk

    ReplyDelete
  53. He should just name it to X_X

    ReplyDelete
  54. I'm still gonna call it Twitter.
    As in "Wow, Twitter really sucks now that Elon owns it"… it’s now become a cesspool of hate and bigotry.

    https://media1.tenor.co/images/4c640481708078c76db6217234ae65af/tenor.gif?c=VjFfZmFjZWJvb2tfd2ViY29tbWVudHM&itemid=16203018&fbclid=IwAR2a_chtwgovCTcuccwzazlhLBj25FDtPIjd7Pj4-C-A2X-hHjU0tJIhWag

    ReplyDelete
  55. So it’s an X-parrot?

    ReplyDelete
  56. Incredibly unimpressed. And I’d bet the branding company got paid at least 7 figures - I could’ve created this in less than 10 minutes for a fraction of the price!

    ReplyDelete
  57. Remember “New Coke”? This feels like that.

    ReplyDelete
  58. I hear the letter X from Sesame Street is holding a press conference later.

    ReplyDelete
  59. Should have just added the x over the Birds Eye’s . To show how he is killing the site.

    ReplyDelete
    Replies
    1. "killed" ( past tense)

      Delete
    2. https://giphy.com/gifs/sick-monty-python-the-holy-grail-RuBVr0j5VOj6w

      Delete
  60. It's not dead it's pinning for the fiords 😂

    ReplyDelete
    Replies
    1. For a one-off logo generated by at an AI driven site called Logos-logos-logos!!!.com, it has lovely plumage.

      Delete
  61. I’ll ask this once again- why does he have such a hard on for the letter X? The world may never know.

    ReplyDelete
  62. Elon "I'm a graphic designer at heart" has just used a common unicode for the logo

    ReplyDelete
  63. No update for Twitter this AM.

    ReplyDelete
  64. honestly it still has bird like
    X symmetries & formation Y
    I still like tweety bird better though

    ReplyDelete
  65. Birds aren’t real.

    ReplyDelete
  66. They can change it to anything they want, still same clown show!

    ReplyDelete
  67. X’d out of twitter thanks for the heads up

    ReplyDelete
  68. He's so brilliant, he took a cultural icon and turned it into mush. Super original, gO eLoN!

    ReplyDelete
  69. Wonder how many millions he paid a designer for this.

    ReplyDelete
  70. X is short for toXic. 😵

    ReplyDelete
  71. This guy’s had this plan all along. He’s never cared about twitter, he just bought the already existing platform and millions of users to skip 4-5 years of dev on his own idea.
    It's faster to renovate an already existing house than to start building a new one from nothing.

    RIP twitter (as we knew it)

    ReplyDelete
    Replies
    1. Fact: Flushing 44 billion down the toilet...is pretty stupid.

      Delete
    2. his speciality is buying existing companies. None of these ideas are his

      Delete
  72. What a freakin weirdo… I'm trying to be nice so I don't get in Facebook jail 

    ReplyDelete
  73. Remove the " 's bird logo" from your headline.

    ReplyDelete
  74. IN OTHER WORD ITS NOT A BIRD >>>><>>>> TWITTER X @SGVERSIONEMA 🛠

    ReplyDelete
  75. Twitter is dead, but the narcissist hasn't noticed yet.

    ReplyDelete
  76. We're both pissed and flattered

    ReplyDelete
  77. Nope. It’s a Q. Even better. Lol

    ReplyDelete
  78. Looks like Musk is oproving he's better at destroying than building.

    ReplyDelete
  79. Hey... It's the X window logo and you should have immediately noticed: https://en.m.wikipedia.org/wiki/X_Window_System

    ReplyDelete
  80. https://pl.m.wikipedia.org/wiki/X_Window_System

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  81. X, as in PAY YOUR TAxES

    ReplyDelete
  82. Because obviously Musk’s biggest problem with Twitter is the logo. Twat.

    ReplyDelete
  83. Don’t Tweet, eXcrete!

    ReplyDelete
  84. That’s the dumbest logo I’ve ever seen… What kind of cracker Jack branding is he trying to pull here?

    ReplyDelete
  85. Now it's boring just like McDonald's

    ReplyDelete
  86. https://twitter.com/MarkHamill/status/1683203272147087362?

    ReplyDelete
  87. Xcrement.
    Musk is an idiot to throw away a internationally known brand... for nothing.
    I predict an Xodus.

    ReplyDelete
  88. Right why hide the fact that you are embracing '1984' why hide it with a cute bird when the X can be modified into the lightning /\/

    ReplyDelete
  89. X marks the spot Twitter died

    ReplyDelete
  90. "X" itter with the logo being a big fat pimple

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  91. No matter… The whole world still gonna give him the bird anyway… Flipping idiot.

    ReplyDelete
  92. Fitting since I used the X to delete the app.

    ReplyDelete
  93. The ultimate logo for clancel kkkulture. Think of it as a modern Confederate flag..

    ReplyDelete

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