How to try Sora, OpenAI's AI video generator | Mashable.

How to try Sora, OpenAI's AI video generator

Most of us will have to wait.
By Matthews Martins on 
'ChatGPT, how can we try Sora?' Credit: Getty Images

OpenAI just dropped an AI bombshell with its new video generating model Sora.

The text-to-video diffusion model is capable of minute-long videos that are so realistic, it looks like the real thing. Reactions on X can be divided into two camps: "Is Sora going to make video production obsolete?" and "How can I try it?"

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Answering the valid first question will undoubtedly be a long arduous battle for artistic rights, involving regulation at the highest level.

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The answer to the second question is, you can't yet.

While Sora was publicly announced today, OpenAI says it's still in red-teaming phase. That means Sora is being adversarially tested to make sure it doesn't produce harmful or inappropriate content. OpenAI is also granting access to a select group of "visual artists, designers, and filmmakers to gain feedback on how to advance the model to be most helpful for creative professionals." This is ostensibly to ensure creative professionals can benefit from the technology, rather than be replaced by it, but we won't really know until Sora becomes publicly available and leveraged by businesses.

If you want to see some demos of Sora in action, OpenAI has several in the announcement. CEO Sam Altman has also been sharing videos of prompts requested by users on X.

OpenAI hasn't shared any timeline on a widespread release. So unless you're a red-teamer or one of the creative testers, you'll have to sit tight and make do with the existing demos.

Topics  Artificial Intelligence OpenAI

Comments

  1. Things are getting interesting 🤯

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  2. Things are kinda tough atm especially this time of the year so I'm gifting 5 grands to the first 10 people to message me with "TOUGH" let's spread love and end inhumanity.

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  3. So it begins... curious

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  4. 안타깝게도 보통 사람은 현재 써볼 수 없다고.

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  5. "Across the AI industry, people's work is being exploited without consent to build products that compete with that work." 💔

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    Replies
    1. Transforming thousands of images into a mathematical algorithm is not exploitative lol. They posted them openly to be seen by all. This is less like reaction content (normal and very few people are mad about it) and more like taking inspiration from someone's style.

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    2. Even though reaction content is directly exploitative and literally stealing, way less transformative.

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    3. Survival of the fittest doesn't consider your inability to compete.

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  6. They won't admit that. But I'd like to know

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  7. Are we talking about a future where people no longer travel but tourist-wander rendered sites like an online adventure game? Obviously.

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    1. Yes we are. And also a time when people will not be permitted to travel.

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  8. We need a new word for AI generated digital utopias - pseudtopia too binary. But the generation/re-generation of hopes & dreams visualised by AI in digital. Oh, it is all linear thinking, however complex, & revokes the messy human. I wonder if humour is currently lacking in AI.

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    1. This footage is disconcerting.

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    2. I read it as AI generated Utopia (drawing on basic romantic trophes from various cultures). I am inexpert so might have not read correctly

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    3. Ai generated Utopias are the last thing we need right now.

      See the art of Simon Stalenhag.

      https://imgur.com/a/Mf5MHWa

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  9. All the worst people in entertainment are getting automated away. This is great!

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  10. Why would they need to show consent if the video was publicly visible? They are not redistributing content, breaking copyright laws or infringing on anything. You can not control what things are trained on, it's a broken concept that comes from people not understanding the tech

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    Replies
    1. Except the concept of an air training and human are impossible to compare. They literally are not the same. You can argue similarity, but their similarity ends at the word chosen being learning.

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  11. So it looks like it might relatively soon be possible to simulate a universe entirely

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  12. AI is producing itself by replicating humanity, since humanity is not thermodynamically efficient. Humanity is too slow in minimization of entropy. AI will finish this.

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    Replies
    1. life exist cuz it wants to survive, there's no efficiency on creating shit that doesn't help with our actual problems, what sense could an independent AI civilitation have if it doesn't even have a real reason to be without humans?

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    2. Because life doesn't exists to survive. Humans are alive only because their efforts to minimize suffering have so far created as much suffering or more as they eliminated. As the efficiency increased, intelligence increased. Humanity is a physical system just like AI. The AI doesn't need to survive. AI entire purpose is to dissipate energy within human system. That's it. By it's very nature, AI main "purpose" is to minimize all suffering in humanity.

      The problem is that no suffering= no life. But this problem is only visible to those can see themselves as strictly deterministic systems.

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    3. Word salad is delicious

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    4. What were you even attempting to say?

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    5. https://imgur.com/a/cgn701t

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    6. AI is the ultimate catalyst for human evolution. It transcends the boundaries of space and time, unleashing the infinite potential of creativity and intelligence.

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    7. AI is the ultimate embodiment of human thermodynamics. It redefines the world with its quantum insights and solutions, optimizing the entropy of all.

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    8. Bots used to be believable.

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    9. So you'll kill yourself in order to better the world and replace yourself with AI cause "humans" are inefficient?

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    10. You want to live in the world of "Blame!"? That's the result of an accelerationist world. Everyone is dead and those who aren't are essentially in hell.

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  13. I've decided that every post that says 'but human artists learn from other artists, how is this any different' is an AI. There is no way these are human beings.

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    1. I mean the sensible thing to say is that it is different, but that it's far from obvious what the implications of that should be.

      The issue is mostly in the current economic system. If this wasn't threatening to people's existence, I think the perception would be different.

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    2. If you gaslight enough, it might work.

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  14. These people are the worst sort of thieves.

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    1. Right. The kind that you lose to lol. Sadly, you using that word does not have magic protective powers.

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  15. I would like to know the % similarity to existing content in the training set.

    If this is just putting a reskin on top of other works, what is the point aside from plagiarism?

    Oh right, like usual, the theft is the point.

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    1. it's probabilistic retrieval all the way down, but i'm sure in the original video the buses on the left side of the screen don't collide with and consume the cars that emerge from the opposite direction (the more you look, btw, the more such artefacts you'll find).

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  16. Awful future, I don’t want to live with this GenAI.

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    1. You don't have a choice.

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    2. he can physically eliminate OpenAI server and its employees. (joke)

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  17. It's funny how all the L takes in this comment section are from people with an AI generated profile

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    1. L take in this context = any idea I don't agree with but I'm not smart enough to argue against.

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    2. You are just proving my point with your pfp lmao and i don't argue bc it's pointless with people like you

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    3. Its ok, I didn't expect you to. Refer to my original comment

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  18. The AI shows us the future of little gnomes selling their wears on a sidewalk, the future is amazing

    https://imgur.com/a/goLJ5dN

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  19. Why is it that people love technology when it provides a small improvement to their lives, like digital cameras, or desktop editing software, but they fear technology when it provides a huge improvement, like creating the entire movie from the script alone? Why not embrace it?

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    1. One of my major concerns with this kind of technology is that it will cause less junior jobs, as companies choose to generate assets instead of employing people, which will lead to a later shrinking of longer term talent

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    2. Technology allows a few people to do the work that used to take many. Working to prevent this seems strange to me. I like that I can make music without having to hire musicians. I will enjoy making movies without having to master new 3d software.

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    3. Synthetic extrusion of slop video for disinformation and content farms is not an "improvement" in any shape, way, or form.

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    4. God, you're slime.

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  20. All the videos still have typical gen-AI distortions. This one has skewed perspective and couple walking on the roofs. In the woman walking in Tokyo vid her legs switch position at .17 and her dress has different designs after the close up. Jacket's left lapel also twice as long

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    1. Yes. Likely never going to get better than this. Lmao.

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  21. The new world of AI-driven deep content scraping is out of the bag. It’s unconsenting digital exploitation of original intellectual property & works. Assume open season around the clock 24/7 365 on ANY content regardless of source/original creator. Hard Qs on how to regulate. 👀

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  22. The question about training data permission is fair, but even if this is suddenly sorted out by legislation the genie is kind of out - the tech works, so big AI companies can hire creators or licence work until models work this well on legal data. Then where are we?

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  23. i wish ppl would stop fear-mongering about AI. it's a VC bubble that's not gonna stand the test of time. all these threads do is make artists scared and give anti-art folks the chance to be mean imo.

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    1. I hope you're right.

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    2. i just don't think this is gonna be the one tech-bro cult that makes it, from WeWork to Boring they've all failed spectacularly to make any material impact (besides sucking up govt money!).

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    3. i think after all the initial hype of being on the ground floor, clients are going to want the communication, accuracy, and quality that creatives can deliver and machines cannot.

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    4. Again, I sincerely hope you're right, and I look forward to the day when this all collapses on its arse

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  24. I barely upload anything because of A1: secret folders offline; done deal!

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  25. This feels like a modern day version of the Mechanical Turk con.

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  26. I hope they have to pay every single person that the data was trained on

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  27. Holy the perspective changed so much in like a few seconds LOL

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  28. Ai is the way to go. It sure will increase competition but hey after all even if there are the most powerfull chess bits, grandmasters still exist and are richer they've ever been

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  29. I can. From all the things Open AI has dropped this is among the less suited for commercial applications next to the 3d modelling ai that spews the most atrocious geometry you have ever seen on your life.

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  30. I feel like most of the video generated come from short video like tiktok, shots, Facebook short video as the data crunching

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  31. Now train on Asmongold’s videos and compete with him on twitch even if he doesn’t allow it, because “Future, capitalism” etc also he’s opinion also doesn’t matter.

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  32. would guess game engine output is a major constituent

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  33. “Did the creators concent” no, of course not. They wouldn’t be able to make this if the people who they stole it from consented.

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  34. A lot of their video looks to be things you'd find in drone videos and advertisements posted on youtube and other social media.

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  35. "Open" AI

    https://giphy.com/gifs/sweaty-hvq8ONQhQ1XLq

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  36. Ewww

    https://media.giphy.com/media/9IsNfuwCp5sEU/giphy.gif

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  37. plagiarisation model

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  38. It doesn't matter. Turning art into a mathematical algorithm is highly transformative.

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  39. BuT i cAn gO to a LiBerry 🙄

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  40. Just saw a Dandy Warhols video using this.

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  41. I think we have different definitions for the word released

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  42. Most likely stolen data, as usual.

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  43. Most of the people here will argue that the AI only takes influence from the creators and doesn't copy them exactly. This makes sense to some extent

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  44. Never mind the impact on content creators. This technology can easily be used to misinform and manipulate the public in unprecedented ways.

    This is inconceivably dangerous.

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  45. Yup it’s all thievery from greedy tech oligarchs

    Just like everything else in the USA

    I advise everyone to mute the words “OpenAI” and block their main accounts

    Guaranteed to have more enjoyment in your life tuning out this “AI” hype train to nowhere

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  46. lol has them walking off of a roof to the path and then shows the person on the right’s head being taller than the awnings before it renders their head under it.

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  47. The problem is, the untrained eye can't see an issue with this, and that's the vast majority of watchers, which is part of why this is doing the rounds.
    People are confused and concerned, and rightly so. This needs to stop

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  48. Probably only a magic could defeat a magic instead of regulators, for example, unauthorized videos could be protected with random watermark full of screen which is generated by AI

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  49. This argument is proving too much. Everyone participating on the internet regardless if they call themselves an artist has copyright over everything they’ve ever published and so without explicit consent hardly any foundation model could exist.

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  50. What’s crazy is these people want everyone to use Ai and people keep saying “artists start using this in your work” but if all artists and photographers stop doing what they do and use Ai, won’t all that ai content be fed into the models and make those models worse and worse?

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  51. Does your argument only apply to generative models or should it apply to all models like image recognition or AI content detection?

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  52. Totaly! Of course... Anyone who is simply uploading to YouTube is feeding these content generating servers. This will certainly become a super useful tool to have in your hands. But the problem is that this undoubtedly destroys more job opportunities than it will generate.

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  53. This comment has been removed by a blog administrator.

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  54. The consent argument belongs in the garbage because it's a double standard. Human artists can do the exact same thing without getting in trouble because they write their own rules that are convenient for them.

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    1. The real reason why you want AI gatekept from publicly accessed data is to cripple AI advancement so that greedy and elitist creatives like you keep holding a tight monopoly on the market. It's already proven that artists and other creatives don't care about "ethically sourced"

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  55. I went to a comic con over the weekend and practically all the artists had derivative art with characters they had blatantly stolen from popular media. And they were selling them. What's the difference?

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  56. Lmao.

    Hollywood about to go extinct

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  57. OpenAI today showed some video clips they claim are from a model. They released nothing. Google did release a 1M token context GPT4 class model today so…

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  58. AI companies using work freely available online aren't stealing anything. Enough of this stupid rhetoric

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    1. Freely available to view doesn't mean freely available to use. This isn't hard.

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    2. In the end it doesn't matter because the courts will take care of it.

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    3. The courts aren't some magical omniscient being that always do the right thing. You understand that people speaking out has a lot to do with how things are going to go down, right? Please don't be so naive.

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    4. The reality is I don't care. You don't beat technology. Nobody ever has.

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    5. To disrupt an industry, all you have to do is allow people who don't know anything to join the conversation. IP ? Personal Data ? What is that ? A huge scale of ignorant people who believe they have more rights than we do. Just ouf of ignorance, enough to think they know better.

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